Twitter launched a new certified products platform Wednesday. The program is initially launching with three verticals Twitter
says are “based on the needs we see from partners every day” —
Engagement Products, Analytics Products, and Data Reseller Products.
“With this program, we’ve identified areas where we see huge demand
for innovation on Twitter’s platform, Twitter representative Seth
Binderngel, said in a post on the company’s developers blog.
“We’re launching today with 12 partners, and this is just the start.
If you have a unique product that fits in at least one of the product
verticals, solves a market need and has the potential for a large
impact, please get in touch,” he added.
The 12 partners
launching today are Attensity, ExactTarget, HootSuite, Mass Relevance,
Radian6, Sprinklr, SocialFlow, Crimson Hexagon, Dataminr, Topsy,
DataSift, and Gnip.
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